ELE 591 / EGR 591 na, npdf
High Tech Entrepreneurship
This "hands-on" practical course introduces students to the analysis and actions required to launch a successful high tech company. Using several conceptual frameworks and analytical techniques, it addresses the challenges of evaluating technologies for commercial feasibility, determining how best to launch a new venture, attracting the resources needed to start a company (e.g. people, corporate partners, and venture capital), preparing comprehensive business plans, structuring business relationships, and managing early stage companies toward "launch velocity" and sustainable growth.
Sample reading list:
William Sahlman, Some Thoughts on Business Plans
Geoffrey Moore, Crossing the Chasm
Thoms Eisenman, Hypothesis-Driven Entrepreunership
Steven Blank, Why the Lean Startup Changes Everything
Andy Rachleff, Why you should find product market fit before sniffing
Open to Graduate Students Only.
This course includes lecture/discussion sessions, readings from articles, classroom discussions of "cases" describing real entrepreneurial situations, and visits to class by entrepreneurs and investors to provide current "real world" guidance. Enrollment is limited to graduate students.
|42695||L01||1:30 pm - 2:50 pm||T Th||Friend Center 006||Enrolled:5 Limit:7|