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Course Details

Spring 2015-2016
COS 448 / EGR 448   Graded A-F, P/D/F, Audit

Innovating Across Technology, Business, and Marketplaces

Robert S. Fish
Jaswinder P. Singh

Course teaches engineering students about issues tackled by leading Chief Technology Officers: the technical visionaries and/or managers who innovate at the boundaries of technology and business by understanding both deeply, and who are true partners to the CEO, not just implementers of business goals. Focus will be on thinking like a CTO (of a startup and a large company) from technology and business perspectives, and on software and Internet-based businesses. Industry-leading guest speakers provide perspectives too.

Sample reading list:
Steven Levy, In the Plex
Brad Stone, The Everything Store
Walter Isaacson, Steve Jobs
Frederick P. Brooks, The Mythical Man-Mouth
Gautam Shroff, Enterprise Cloud Computing
John McMillan, Reinventing the Bazaar
See instructor for complete list

Reading/Writing assignments:
Course will be heavy on reading and on writing directed summaries and critiques of the readings, as well as of the material presented in lectures that is not from assigned readings. Students will be required to work in teams and make presentations on new thinking in assigned areas based on materials read. Optional projects may be provided that may take the place of written work.

Paper in Lieu of Mid Term - 25%
Paper in lieu of Final - 25%
Oral Presentation(s) - 10%
Class/Precept Participation - 15%
Other (See Instructor) - 25%

Other Requirements:
Open to Juniors, Seniors, and Graduate Students Only.

Prerequisites and Restrictions:
COS 217 or COS 226 or equivalent. Interested Sophomores should contact Prof. Singh to request permission to enroll (

Other information:
Past speakers have included J. Dorsey, co-founder of Twitter and CEO of Square; M. Whitman, CEO of Ebay and now HP; F. Wilson, of Union Square Ventures; P. Graham, of Y!Combinator; S. Altman, of Y!Combinator; J. Hennessy, President of Stanford University; J. Yang, co-founder of Yahoo!; D. Greene, co-founder and CEO of VMWare; J. Clark, co-founder of Netscape and Silicon Graphics; T. Siebel, founder and CEO of Siebel Systems; and C. Dickerson, CEO of Etsy .


Schedule/Classroom assignment:

Class numberSectionTimeDaysRoomEnrollmentStatus
40810 L01 11:00:00 am - 12:20:00 pm M W   Friend Center   006   Enrolled:48 Limit:75